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THIS IS WHY using a grapefruit segment instead of a letter isn’t always a good idea.
The headline appeared in Tuesday’s Mankato Free Press, a newspaper in south-central Minnesota, over an article about grapefruit recipes.
The paper has since issued an embarrassed admission, noting: “The headline was intended to read “Grapefruit” [...] Instead, many readers interpreted the headline as “Rapefruit.”
Free Press publisher Jim Santori said: “Obviously, in hindsight, we would have done this differently.”