OLD SPICE HAVE a strong track record when it comes to highly amusing adverts.
But their latest effort – an entire online campaign of “Interneterventions” – may be their most amusing to date.
First, watch this video about Executive Spray Tan Parties. Meet chicks, tan your bod and partaaaaay!
Next, listen to the very serious and real warning from Isaiah Mustafa.
Girls prefer guys who aren’t orange and smell like a pineapple party. That’s a scientifically proven fact.
Old Spice have created an entire series of douchebag-targeted products for their campaign, each with its own dedicated website. Send on a link to one of these, and after a few seconds Mustafa will appear to give the recipient a serious telling-off.