THE #NOMAKEUPSELFIE social media phenomenon has sparked a flood of donations to the Irish Cancer Society, with more than €200,000 given in 24 hours.
But it’s been very much about the ladies. So what can men do to join in?
Well, there IS now a male alternative, for testicular cancer awareness. Be warned: it’s completely NSFW and unsuitable for innocent eyes. Here’s a coded version – don’t scroll below it if you are of a sensitive disposition.
OK, here’s the real deal:
Yes, it’s a real thing. It has its own Twitter and Facebook accounts, posting details of how to donate.
And surprisingly enough, plenty of people have been willing to don socks and doff… everything else… in the name of a good cause.
However, the campaign has run into trouble with its emphasis on nudity. Some social media users have been reporting the content, with some photos now removed from Facebook.
The Sock On A C**k Facebook page posted this defiant message:
To donate to the Irish Cancer Society, click here. To find out more about testicular cancer, click here.
